Agent helps launch GoodToGo, the new reuse store for recycled products.

GoodToGo, the new reuse store serving the city of Lincoln and Lancaster County is now open. Working in collaboration with the Lincoln-Lancaster County Health Department, Agent created the store identity as a partner to HazToGo, the hazardous waste center Agent named and branded in 2016. At GoodToGo, you can take home gently used products for your home, garden, hobbies and more — all at no cost. Popular items such as motor oil, anti-freeze, car wax, fertilizers, pesticides, paints and stains are all on the shelves. To support the opening of the new store, we launched an integrated ad campaign that includes Meta, LinkedIn, pre-roll, CTV, outdoor and paid search.

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Ten Thousand Villages in Lincoln gets a new name and brand identity.