Colby Ridge Popcorn gets a brand update from Agent.

To prepare for their expansion onto store shelves across the Midwest, Colby Ridge Gourmet Popcorn tapped Agent to create a brand update and comprehensive packaging system. The refreshed brand logo retains the nostalgic authenticity that Colby Ridge is famous for, while giving it a modern update designed for maximum shelf appeal. The packaging system had to accommodate three different bag sizes and 17 different flavors, all differentiated on the shelf but each clearly part of the Colby Ridge family. The Midwest roll-out begins in Casey’s General Stores, but soon will also include Hy-vee. View a taste of the work here.

New integrated campaign launches to support the Omaha Zoo's new baby elephants.

Working in tandem with the Omaha Zoo Foundation, Agent has launched an integrated fundraising campaign to welcome two brand new elephant calves, Eugenia and Sonny, to the Zoo family. Under the theme "Support the Elephamily," Agent developed a social campaign, landing page and direct mail push aimed at providing financial support for a number of medical, enrichment and habitat needs for the calves. To lend your support, visit ElephamilyOZF.org.

Zoofari 2021 fundraising gala breaks records.

Final results are coming in for the Omaha Zoo’s Zoofari biannual fundraising gala, held this past September. Since Agent’s involvement began in 2017, the zoo has seen record-breaking donations for each event. The 2019 mark of $2.8 million seemed impossible to top. Until this year. The 2021 Zoofari is seeing a final donation amount approaching $4 million, with all proceeds supporting the Omaha Zoo’s global mission of conservation, animal care and education. Agent’s role included creating the theme, branding, videos, signage system and other event materials. See the work here.

Agent leads rebranding of Monolith.

From time to time, there are projects we do that go beyond the work — and into a broader purpose. That's how we feel about Nebraska's own Monolith. A client since 2019, Monolith’s mission has evolved into becoming the world’s leading provider of the affordable, renewable hydrogen that will help the planet meet its carbon-zero climate goals by 2050. We are so proud to have been chosen by their team to help evolve their brand to reflect this new focus. Our rebrand included new logo and identity, website, tradeshow, video, collateral and more. View the work here.

Agent creates theme and branding for Zoofari 2021.

For the third time, Agent has been proud to be tasked by the Omaha Zoo Foundation to create the theme, branding and supporting materials for their biannual fundraising gala, Zoofari. Coming in September, Zoofari will feature an immersive, branded environment that celebrates the many heroes, both inside and outside the Zoo, who make its global mission possible.

Results for Nebraska Commission on Problem Gambling continue to climb.

One of Agent's most effective digital campaigns continues to produce impressive results, even as the campaign enters its third year. Over the past several months, the "Bet Careful" campaign created for Nebraska's Gamblers Assistance Program has been bringing between 2,300 and 3,000 unique visitors to betcareful.com each month. Consisting of behaviorally targeted display and pre-roll, the campaign aims to raise awareness of and prevent gambling addiction. It also serves as a reminder of the power of a simple idea, an on-target insight and a smart media strategy. Click here to see some of the work.